Textopoly Blog

Welcome to our Blog! This is where we make written whoopie on topics related to Mobile, Interactive, Social, Creative, Technology Marketing & Advertising. We made this so clients, groupies, and curious passer byers can get caught up on interesting stuff and participate in a dialogue. Take a look around and feel free to share your thoughts.

HTML5, It's Cool Cause Apple Says So

Years ago, there was a program developed that has since penetrated the hearts and jobs of graphic designers worldwide. Adobe Flash. As Flash was being adopted, upgraded and loved, a new platform for advertising was growing exponentially: mobile. With such...

March 11

By: Kang

It’s Required: Nonprofit Organizations & Mobile Marketing

I enjoy two things, mobile and nonprofit organizations. Although the first cell phone was exhibited in 1973 and demonstrated to have what we now refer to as smartphone features in 1992, brands were not utilizing SMS campaigns until a few...

February 22

By: Karla

Eons Beyond Text

While getting coffee I began chatting with some folks in the same building. As social norm dictate, we respectively inquired about what the other did. When I said “mobile marketing and engagement,” the immediate response was, “So you send out...

February 14

By: Naushad

Mobile: The Ultimate Social Network

As a passionate global issue devotee, when I came across CNN’s article about Jumo, a nonprofit organization that hopes to unite people under a common platform to help fight local and global issues, I was sincerely intrigued by their upcoming...

February 4

By: Karla

Fruit Ninjas…Now Available at Ralph’s

So, I must admit – my mobile app addiction has transferred from Angry Birds to this game called Fruit Ninjas. How appropriate, as I have been analyzing commodity food prices, especially general staple foods including milk, eggs and fruit. I noticed that on...

February 2

By: Taj

Apple vs. Android vs. RIM vs. Palm

Fans rejoice! Your favorite blogger is back! It’s been awhile since my last blog post, I’ve been a busy man. Happy New Year to all of you! So, what’s been going on in these past few months? Well, Textopoly is...

February 1

By: Asif

Medal of Honor does it right!

I have a confession… As shocking as it is, I am a gamer. I really enjoy video games, particularly FPS types ( First-Person Shooter). Yes, I used “FPS” which is a solid indication of my geekiness for video games. The...

January 4

By: Kang

Mobile Storefronts for All?

Just read an article in Entrepreneur magazine Dec 2010 issue about a small N.C. based retailer specializing in handcrafted iron and wood furniture taking a deep dive into mobile and building their mobile storefront. At first glance you might wonder...

December 19

By: Naushad

Mobile Browsers over Mobile Apps?

Wait wait wait. . .you’re telling me that mobile users prefer to digest content via a browser rather than an app? While Apple coined the word “apps” and made it part of very brand marketers vocabulary and checklist, it seems...

November 8

By: Naushad

QR Codes: Post & Rebuttal

The sexiest mobile technology on the minds of marketers and brands recently is QR Codes (Quick Response Codes). If you haven’t seen them, they are those square boxes filled with black dots that look like the evolutionary next step in...

October 1

By: Naushad

Mobile: Changing Faster Than You Can Say iPho—Nope, Too Slow!

As a devout user of my iPhone and someone who frequently purchases things via my mobile device, I find it interesting to dig into what motivates companies to advertise and sell their goods online. These statistics may have something to...

September 28

By: Guest

Still too slow

I see conflicting research about the uptake on mobile marketing. Some reports tend to make me feel that it truly is the year for mobile! Not only reports, but also an influx of the projects we’ve been working on this...

September 21

By: Naushad

It Takes A Village…and villagers with mobile phones…

While it may take a village to raise a child, it may only take a few villagers with smartphones to make the village a better place to live. We all know that the American Recession has impacted a number of...

September 15

By: Taj

Parents & Mobile

I’m at that age where many of my friends are in the process of having kids (hopefully not while reading this!), or just had their first child. Many conversations I have these days revolve around the newly created relationships between...

September 6

By: Naushad

Apple is breaking up with Quattro Wireless!

Apple is not accepting anymore mobile ad campaigns and are closing down current ad campaigns through the Quattro Wireless ad network. Back in January, Apple purchased Quattro Wireless for a cool $275 million and it seems like they are already...

September 2

By: Kang

Ahh August…how we love thee so…

In many states, August means a few things to parents – slow news, end of summer, and most of all, lower utility bills because – THE KIDS ARE BACK IN SCHOOL!!! From elementary school to college, most kids don’t know...

August 26

By: Taj

If Rachael Ray worked at Textopoly: FDA Mobile

Yes, you’re still at the Team Textopoly blog where we give you all things digital and mobile. However, in honor of my recent sighting of Rachael Ray, I started to think about the importance of mobile and what we eat....

August 23

By: Taj

Vitaminwater’s Going Mobile

Vitaminwater recently launched their newest campaign staring the genius that is Gary Busey. In the new ads Gary Busey plays Norman Tugwater, Fantasy Sports Attorney. He’s fighting to get monetary compensation from fantasy sports players for the athletes that he...

August 20

By: Naushad

CTIA in stacks

The CTIA is an international nonprofit membership organization that represents the wireless communications industry. Membership in the association includes wireless carriers and their suppliers, as well as providers and manufacturers of wireless data services and products and everyone in between. CTIA...

August 12

By: Naushad