The TOK Tour 2011!
What is a TOK Session?
TOK stands for Transfer of Knowledge. The TOK Tour is a roadshow where a couple of our team members visit you at your office (or
bar!) to share knowledge about a topic related to mobile with you and your colleagues. These sessions are made to be interactive &
casual, but packed tightly with ton of useful info.
Current TOK Session
The current TOK session is about:
Mobile Web – let's be honest, if a brand doesn't have mobile optimized sites they’re behind. Adoption to mobile has
surpassed adoption to any technology we've seen in our lifetime. We'll show you how to optimize desktop sites into mobile sites that
work across various handsets, the strategies, best practices and examples!
Rich Media: There are numerous tactics to enhance a mobile property by including animation, styling and inclusion of
rich media. Our team has been on the forefront of this technology from both a Creative and Development perspective much earlier than
others. From using rich media to support mobile media buys (see our work for Transformers and Thor) to using rich media and animation
for full mobile sites (see a demo of are work for
Yamaha Here! ). We’ll go over strategy, best practices and examples!
The TOK Tour
| Los Angeles & Orange County: Ongoing |
Reserve |
| San Francisco: Ongoing |
Reserve |
| San Diego: Ongoing |
Reserve |
| Chicago: To be determined, if you have suggestions let us know! |
Suggest |
| New York: To be determined, if you have suggestions let us know! |
Suggest |
